CREATE Ethiopia

Country: Ethiopia
Project details
Access to finance
Capacity building
Climate-smart agriculture
Enterprise development
Value chain development
Households reached:

Community Revenue Enhancement Through Agricultural Technology Extension (CREATE), 2013-2017

Donors: Netherlands Ministry of Foreign Affairs, Heineken International

Partners: Heineken, Hundee, Agricultural Transformation Agency, Oromia Seed Enterprise


To reduce poverty in Ethiopia, Rwanda and Sierra Leone through increasing agricultural capacity in rural households and limiting the dependency of imported commodities. We aim to rebuild agricultural production and increase food security by linking smallholder farmers to urban markets, restoring essential social services, and rebuilding local community cohesion and infrastructure.

What we do

Agriculture is the mainstay of Ethiopia’s national economy, contributing to 46% of its Gross Domestic Product, 90% of its export, and 83% of its employment. Ethiopia’s population of 73.9 million includes around 83% living in rural areas and subsisting on agriculture. The focus on barley for this project comes from the effectiveness of cereal growth for reducing poverty. The yield improvements on cereal crops such as barley increase the income for households directly and allow farmers to diversify their land allocation to other higher-value crops. This strategy is also following the policy strategy of the Ethiopian government. EUCORD is partnering with Heineken International and its subsidiaries to assist with the implementation of the Community Revenue Enhancement through Agricultural Technology Extension project otherwise known as CREATE. Support by the Ministry will be used to: (a) integrate groups of smallholder farmers into Heineken’s supply chain; and (b) train these farming families in good agricultural practices. This will not only help substitute imported raw materials by local ones (thereby saving scarce foreign exchange resources) but also help establish local supply chains which will transfer purchasing power from the urban middle class to the rural poor.


The project has thus far integrated 1,700 households into the Heineken supply chain in Ethiopia. Within six months a three person core team consisting of a project leader, a field agronomist and an accountant was established and the local NGO requirements were completed.  EUCORD signed an agreement with a local NGO, “Hundee” which leveraged Euro 250,000 in additional funds from ICCO – mainly financing and training resources for two local micro finance institutions.